Find a Hard Rock:

Experience All of Hard Rock

From unforgettable stays to iconic dining and legendary entertainment. Hard Rock brings the energy to every experience.

Casinos

Thrilling gaming experience.

12107954_ImageMediumWidth.jpeg
Hotels & Resorts

Stay in style worldwide.

alt
Entertainment

Unforgettable shows and concerts.

12569996_ImageMediumWidth.jpg
Cafes

Legendary dining, local flavors.

alt
Rock Shop

Get exclusive merch from the Rock Shop.

2 men and a woman standing
Meetings & Celebrations

Legendary weddings & events.

Conference room showing a presentation screen
Unity by Hard Rock
One Program. Endless Experiences.
  • Exclusive Member Rates: Get the best deals on hotels and resorts.
  • VIP Access: Unlock early offers and special perks.
  • Earn Everywhere: Hotels, dining, gaming, shops, and more.
  • Special Rewards: Redeem points for unforgettable experiences.
Unity by Hard Rock Cards

Play on the GoGaming goes mobile. Experience sports betting and casino games on the go.

Hard Rock Games brings the brand’s signature energy into social gaming with games designed for fun, rewards, and nonstop entertainment.

  • Six unique apps spanning casino favorites and casual fun
  • Free to play on mobile and online anytime, anywhere
  • More ways to engage with the Hard Rock world through Unity™
a group of cell phones with different screens

Hard Rock Bet delivers the thrill of sports betting and online casino play, powered by 50 years of legendary entertainment.

  • Fast, seamless sports betting and casino gameplay
  • Iconic Hard Rock energy in every play
  • Designed for fun, excitement, and big-win moments
a group of cell phones with different screens
Legends Who Rock With Us

We team up with amazing ambassadors and partners who share our passion for creating unforgettable Hard Rock experiences around the world.

Our History

Hard Rock started with a single cafe in London's Mayfair in 1971. Today, guided by the Seminole tribe of Florida, we've grown into hotels, casinos, dining, and experiences across 68 countries.

alt

Latest Stories

Stay up to date with new openings, partnerships, and announcements from across the Hard Rock world.

Hard Rock International Promotes Morgan Lexis to Senior Vice President of Global Sales

HOLLYWOOD, Fla. — Hard Rock International today announced the promotion of Morgan Lexis to Senior Vice President of Global Sales. In this new role, Lexis will manage global sales for 35 Hard Rock properties, lead global marketing efforts for meetings, incentives, conferences and exhibitions (MICE) and travel industry sales segments (TIS), as well as oversee the development of sales teams and strategies at all new property openings, including the upcoming Hard Rock Hotel & Casino Las Vegas. Lexis reports to Chief Operating Officer for Hard Rock International, Jeff Hook.

"Morgan's promotion is a reflection of her remarkable contributions to Hard Rock and her proven ability to create exceptional experiences for our guests," said Jeff Hook. "Her expertise in sales operations, combined with her extensive knowledge of our portfolio and tenure in the Las Vegas market, has positioned her to lead our global sales strategy into the future."

Lexis, a Certified Meeting Professional based in Las Vegas, has more than 20 years of sales experience in the hospitality industry. She has been part of the Hard Rock team for four years, most recently serving as VP of Sales for Hard Rock Hotel & Casino Las Vegas, leading the team focused on promoting and selling the future property across MICE and TIS segments. Prior, she was VP of Sales at The Mirage Hotel & Casino where she led and managed convention & leisure sales, catering, services and luxury experience teams. Lexis previously held sales leadership roles at other notable Las Vegas entities including Luxor Hotel & Casino, Mandalay Bay Resort and Casino, and Bellagio Resort & Casino.

"I'm honored to step into this expanded role and to continue growing alongside such an extraordinary team and brand," said Lexis. "Hard Rock's key differentiators set us apart in the meetings and events landscape, and I look forward to sharing that distinctive experience with audiences around the world—driving meaningful growth across our iconic properties, including, of course, the highly anticipated Hard Rock Hotel & Casino Las Vegas."

Additional information on Hard Rock International can be found by visiting hardrock.com or in the global sales kit at hotel.hardrock.com. For more information regarding open roles at Hard Rock International, visit careers.hardrock.com.

About Hard Rock® 
Hard Rock International (HRI) is one of the most globally recognized companies with venues in nearly 80 countries spanning more than 300 venues including owned/licensed or managed Hotels, Casinos, Rock Shops®, Live Performance Locations and Cafes. Beginning with an Eric Clapton guitar, Hard Rock owns the world's largest and most valuable collection of authentic music memorabilia with more than 88,000 pieces displayed at locations around the globe. The Unity™ by Hard Rock global loyalty program rewards members for doing the things they love across participating properties. In addition, Hard Rock Digital spotlights the sports betting and iGaming experience with products remixed in the spirit of Hard Rock for players worldwide.

HRI has received numerous industry, destination and workplace awards across the travel, hospitality, gaming, entertainment and food & beverage sectors. HRI currently holds investment grades from primary investment-grade rating agencies: S&P Global Ratings (BBB), Moody's Investors Service (Baa2), and Fitch Ratings (BBB). For more information on Hard Rock International, visit www.hardrock.com or shop.hardrock.com.

Morgan Lexis
Hard Rock International Amplifies ‘Save the Planet’ Commitment with Earth Hour 2026, Kicking Off a Month of Global Environmental Action

Photos here

HOLLYWOOD, Fla., – For the 8th year, Hard Rock International Hotels, Casinos, and Cafes around the world marked Earth Hour 2026 on March 28 as part of the company’s ‘Save the Planet’ commitment. Created by the World Wildlife Fund, Earth Hour unites individuals, business, and iconic landmarks around the world in a shared commitment to protect the planet. This year, more than 100 Hard Rock properties invited guests to unplug for 60 minutes, stepping away from screens and electricity to reflect on the importance of protecting the planet and living more sustainably.

Hard Rock properties carried the spirit of Earth Hour into Earth Month as properties across the global portfolio expanded their efforts with sustainability activations tailored to local communities, ecosystems, and cultures. Programming, which continues through the end of April, includes 29+ community cleanups, 20+ group walks or hikes, 17+ live acoustic music performances, 15+ educational experiences and more. Collective impact includes:

  • 1,400+ pounds of waste removed
  • 700+ pounds of plastic bottle caps collected
  • 450+ trees donated
  • 62,000+ hours dedicated to the planet, enough to create a playlist that pulses through every Hard Rock property simultaneously for more than eight days straight.

Highlights from properties around the world include:

  • Hard Rock Hotel Bali: Green Ritual welcome at check-in, waste-separation education, eco-bag distribution at local markets, mangrove planting, beach cleanup, and cultural garden visits at Besakih Temple
  • Hard Rock Hotel Cancun: Mangrove cleanup, zero-waste guacamole class, recycle art workshop for children focused on sea turtle conservation, sunrise yoga, and a neon-themed Earth Hour dinner
  • Hard Rock Hotel Desaru Coast: “Insects Keep the Earth Beating” educational experience led by an entomologist, seed ball creation for pollinators, insect-inspired yoga, and a fundraiser supporting a local arts organization for people with disabilities.
  • Hard Rock Hotel Pattaya: Candlelit acoustic music, reused percussion performance, Sustainable Bites menu, wellness sessions and an upcycling initiative transforming damaged inventory into wearable merchandise
  • Hard Rock Hotel Vallarta: Bike-powered smoothies, beach cleanup, upcycled art using repurposed linens, bonfire gathering and an unplugged nighttime concert under the stars.

“Our ‘Save The Planet’ initiatives reflect our belief that meaningful progress comes from sustained action,” said Paul Pellizzari, Vice President of Global Social Responsibility for Hard Rock International. “By celebrating Earth Hour and extending our efforts through Earth Day and Earth Month, we aim to create experiences that engage our guests, team members and communities in ways that inspire them to care for the planet in ways that last.”

For more information on Hard Rock's ‘Save The Planet’ motto and other CSR efforts, visit https://www.hardrock.com/social-responsibility.

Media Contact

Jonathan Goldman, jgoldman@golin.com

About Hard Rock®
Hard Rock International (HRI) is one of the most globally recognized companies with venues in nearly 80 countries spanning more than 300 venues including owned/licensed or managed Hotels, Casinos, Rock Shops®, Live Performance Locations and Cafes. Beginning with an Eric Clapton guitar, Hard Rock owns the world's largest and most valuable collection of authentic music memorabilia with more than 88,000 pieces displayed at locations around the globe. The Unity™ by Hard Rock global loyalty program rewards members for doing the things they love across participating properties. In addition, Hard Rock Digital spotlights the sports betting and iGaming experience with products remixed in the spirit of Hard Rock for players worldwide.

HRI has received numerous industry, destination and workplace awards across the travel, hospitality, gaming, entertainment and food & beverage sectors. HRI currently holds investment grades from primary investment-grade rating agencies: S&P Global Ratings (BBB), Moody's Investors Service (Baa2), and Fitch Ratings (BBB). For more information on Hard Rock International, visit www.hardrock.com or shop.hardrock.com.

people gathered for Earth Hour 2026