SERVE4
The Hard Rock Benefit Album to fight hunger and poverty.
A one of a kind compilation of live, unreleased or alternate tracks from O.A.R., Brandi Carlile, Elvis Costello, Eric Hutchinson, Starsailor, and other world-renowned and up-and-coming artists. Includes a powerful John Lennon solo track provided especially for this collection by Yoko Ono Lennon.
WHY HUNGER?
That’s the question
WHY has been seeking answers for since 1975. Originally founded as World Hunger Year by the late singer- songwriter Harry Chapin and radio host Bill Ayres,
WHY is dedicated to fighting the root causes of hunger and poverty by supporting community-based organizations. It’s at the grassroots level that innovative programs and solutions to hunger and poverty are being created everyday – programs that include feeding the 12.4 million children in the United States that live in households that experience hunger or are at risk of hunger as well as helping to wipe out the startling statistic that throughout the world a child dies every six seconds because of hunger and related causes. At
WHY, the goal is simple - fight hunger by empowering individuals to build self-reliance and break the cycle of poverty.
WHY THIS COLLECTION?
For more than a decade, Hard Rock International has teamed up with WHY to help raise both funds and awareness for hunger-related issues. It’s partners like Hard Rock International -- and generous music fans like you -- that allow WHY to continue the fight against hunger and poverty around the world. Please visit whyhunger.org or hardrock.com to find out more. Each of us has a responsibility to help make the earth a safer, healthier and better place to live. The artists who are generously participating in SERVE4 are doing just that. And, with this purchase, you are, too. At Hard Rock International, since 1971, it has been our mission to support organizations -- like WHY -- and live by our motto, “LOVE ALL, SERVE ALL.”
The goal is simple – FIGHT HUNGER by empowering individuals to build self-reliance and break the cycle of poverty.
LOVE ALL, SERVE ALL
HERE ARE JUST A FEW:
Since its inception, our Signature Series merchandise programs have raised awareness and funds for various charities by partnering with artists like Bono, Bruce Springsteen, Eric Clapton, Shakira and many more. The 26th series features Jon Bon Jovi and offers a shirt and pin to benefit the Philadelphia Soul Charitable Foundation.
March On Stage is a series of live music events
held at Hard Rock locations around the globe. Featuring iconic and up-and-coming artists, March On Stage benefits the innovative charities Musicians On Call and Nordoff- Robbins Music Therapy, which use music to help those in need.
Ambassadors Of Rock, a concert tour, helps spread rock ‘n’ roll generosity all around the globe by supporting local charities at every stop on the tour.
Pinktober, now in its 10th year, is Hard Rock International’s live music campaign to support breast cancer awareness and research. Global “Artist Ambassador” Melissa Etheridge, with support from other musicians, helps in the fight against breast cancer, and raise money and awareness through a series of music events at Hard Rock Hotel, Casino and Cafe locations worldwide.
And, of course, this compilation, SERVE4, is another labor of love -- an annual global endeavor that allows socially conscious artists to contribute their talents and influence to the fight against hunger and poverty. The selfless efforts of these musicians, and supporters like you, help provide WHY with the resources to fulfill their mission -- supporting and developing community-based organizations around the world dedicated to ending the horrific cycle of poverty and hunger.
Each of us has a RESPONSIBILITY to help make the earth a safer, healthier and better place to live.
ALL IS ONE.
Three simple words, but one powerful message: we are all connected, and through our collective effort we can improve the quality of each other’s lives. ALL IS ONE is not simply a phrase emblazoned on the walls of every Hard Rock, they’re also words we live by. It’s why our organization, our own hard rockers, our guests and our collaborators constantly come together to support a wide variety of philanthropic causes and activities around the world. We thank them, and we thank you, for joining us in helping make living on this planet better for all.
SERVE4 is a creative collaboration of incredible artists who have selflessly donated their time and talent, as well as behind the scenes managers, labels, manufacturers, distributors, marketers, fundraisers, support teams and affiliated organizations who helped make SERVE4 a reality.
Much gratitude and respect to our partners at WHY -- Bill Ayres, Noreen Springstead and Hillary Zuckerberg -- along with our friends at The Orchard. To David Miller, for starting the relationship between Hard Rock International and WHY. Shout-out to “Producer” Marc Carey for additional A&R support. Many thanks to our 2009 WHY Artist Ambassadors, O.A.R. -- your exceptional commitment, support and leadership in the world of rock ‘n’ roll philanthropy is amazing!
And special thanks to the gracious Yoko Ono Lennon and Jonas Herbsman.
The fight against hunger and poverty continues online. For more information visit hardrock.com and whyhunger.org
THANK YOU!
With special thanks and deep gratitude to Yoko Ono Lennon for playing a vital role in WHY’s Hungerthon tradition. In 2008 and 2009, Yoko joined WHY and Hard Rock International in expanding the use of John Lennon’s “Imagine”, his name, and image to create a global campaign to improve the lives of hungry children in communities all around the world. In 2008 she donated “Give Peace A Chance” for Hard Rock International’s Serve3 Charity CD, as well as John Lennon’s “Gimme Some Truth” for the Serve4 Digital Album in 2009, with 100% of proceeds of both used to help WHY fight childhood hunger. We are most grateful for her generosity and support.
TRACK LISTING
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JOHN LENNON
Gimme Some Truth
Previously recorded and released on "Imagine"; generously donated by Yoko Ono Lennon
(John Lennon) (p) 1971 EMI Records Ltd. Courtesy of EMI Records Ltd. Under license fro EMI Music Marketing.
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O.A.R.
Lay Down
From "Rain or Shine", Live From Chicago, IL, June 2009
(Marc Roberge, Richard On, Benj Gershman, Sam Hollander, and Dave Schommer) (P) 2009 Everyfine Records Inc.
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BRANDI CARLILE
If There Was No You
Live Acoustic Version, Spring Tour 2009
(Brandi Carlile, Phil Hanseroth) (P) 2009 Sony Music Entertainment.
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STARSAILOR
Listen Up
Acoustic Version
(Starsailor) (P) 2008 The copyright in this sound recording is owned by EMI Records Ltd.
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ELVIS COSTELLO & ALLEN TOUSSAINT
The River In Reverse
Recorded at WHY Chapin Awards, NYC 2008
(Elvis Costello) (P) 2006 The Verve Music Group, a Division of UMG Recordings, Inc. All rights reserved.
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EARTH, WIND & FIRE AND CHICAGO
You
Unreleased Exclusive Recording
(Philip Bailey, Ryan McDermott, Myron McKinley) (P) 2009 Earth Wind & Fire
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ERIC HUTCHINSON
OK It’s Alright With Me
Live Version Recorded at World Café
(Eric Hutchinson) (P) 2007 Warner Bros Records Inc. Eric Hutchinson appears courtesy of Warner Bros. Records Inc.
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THE LOW ANTHEM
Home I’ll Never Be
Unreleased Acoustic Version
(Jack Kerouac, Tom Waits) (P) 2006 Jalma Music/Duluoz Publishing. The Low Anthem appears courtesy of Nonesuch.
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ARNO CARSTENS
Heartbreak Monday
Acoustic Live Version Recorded at London's Hard Rock Calling Festival
(Glen Byrne, Jim Duguid/Arno Carstens) (P) 2009 Solo Management Limited.
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BRETT DENNEN
Heaven
Unreleased Acoustic Version
(Brett Dennen) (P) 2008 Downtown Music Publishing/Emigrant Music.
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TOBY LIGHTMAN
One Day
Acoustic Live Version
(Toby Lightman) (P) 2009 T Killa Music.
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MOE.
Wicked Awesome
Unreleased Studio Recording
(Al Schnier) (p) 2009 Fatboy Records Inc.
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THE RAVEONETTES
Oh I Buried You Today
Live Acoustic Version, Recorded at 4th Street Session
(Sun Rose Wagner) (P) 2009 The Raveonettes Ltd.
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UNCLE KRACKER
Smile
Unreleased Acoustic Version
(M. Shafer, Blair Daly, J.T. Harding, Jeremy Bose) (P) 2009 Atlantic Records. Uncle Kracker appears courtesy of Atlantic Recording Corporation.
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EVAN BLISS & THE HOLSTER PROJECT
Love Is The Dance Floor
Unreleased Pre-Production Version
(Evan Bliss) (p) 2009 Holster Records LLC.
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SHANE HINES
This Is Home
Written with Lori McKenna at Hoodie Studios in Stoughton, MA. Unreleased 2009
(Shane Hines, Lori McKenna) (p) 2009 Shane Hines
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SAY WHEN
No Words
Live on the John Lennon Educational Tour Bus, 2009. Exclusive for Serve4
(Say When) (p) 2009 Say When
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OCEAN COLOUR SCENE
Just Got Over You
From the Album "On The Leyline"
(Simon Fowler, Steve Cradock, Oscar Harrison) (p) 2009 OCS Music
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SERENA RYDER
Last Night I Had The Strangest Dream
From the Album "If Memory Serves You Well"
(Ed McCurdy) (P) 2006 Let Me Be Frank Inc. on behalf of Pandyamonium Artists Management Inc., Big Top Communications Inc., and Serena Ryder under exclusive license to EMI Music Canada.