In some ways, Brooklyn-based pop phenom Bebe Rexha personifies the 21st century music biz ideal – she’s predominantly known as a guest singer, she ignores the old-school concept of an album release, her image is perfectly crafted for Instagram and her voice is manipulated into what is essentially a computer noise. In short, she’s a completely digital creature… and it’s kind of perfect.
We’ve all seen it a million times – a dingy club, maybe twenty disinterested patrons and a band of dubious talent hacking through some forgettable, derivative material. Inevitably, they finish their set and then huddle up on the side of the stage before making their triumphant, 6-foot walk back to their instruments like the conquering heroes they know they are. You can almost hear the wheels turning in their heads – “We don’t want this to end… let’s do an encore!”