Hard Rock continues to diversify its entertainment offerings with new gaming properties in secondary and tertiary markets across the country while also remaining in the “big events business” with high-profile underplays and special one-offs.
Hard Rock International today unveiled its “All Teams. One Place.” campaign in celebration of this summer’s biggest global soccer tournament, powered by a partnership with record-breaking athlete and Hard Rock brand ambassador, Leo Messi.
Fueled by its fifth-year partnership with Hard Rock International, Gumball 3000 will kick off its 27th annual rally at Seminole Hard Rock Hotel & Casino Hollywood on Friday, June 5, at 9 a.m. with a celebration that is free and open to the public.
The FIFA World Cup 2026™ Miami Host Committee today announced a landmark collaboration naming Seminole Hard Rock Casino as an Official Miami World Cup 2026™ Host City Supporter, strengthening Miami's platform as a global destination for sport, culture, and world-class entertainment.
Marking its fifth consecutive year as the premier entertainment destination of race weekend, Hard Rock International kept the crowd roaring all weekend at the FORMULA 1® CRYPTO.COM MIAMI GRAND PRIX 2026 with an unmissable lineup of live performances spanning hip-hop, EDM, country, house music and more.