News & Press Releases

Stay up to date on the latest announcements, press releases, and happenings at Hard Rock.

March 2022

Hard Rock Cafe To Serve Up Esports Events

March 31, 2022
Europe’s most popular esports bar franchise heads across the pond with first-of-its-kind partnership in the US Los Angeles, (March 30, 2022) – Kore Meltdown, the US-based branch of Meltdown the world’s largest chain of esports bars, announced today they have entered into a partnership with Hard Rock Cafe, the internationally recognized, world-class hospitality brand, to…
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Hard Rock Announces Grand Opening Date for ‘Bristol Casino – Future Home of Hard Rock’

New, full-service temporary casino to open July 8, 2022 BRISTOL, VA (March 30, 2022) – Hard Rock International today announced the Grand Opening Date for ‘Bristol Casino – Future Home of Hard Rock,’ a temporary full-service casino at 500 Gate City Highway in Bristol, Virginia. “We are excited to open the casino, and welcome guests,” said…
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Hard Rock International Announces Hard Rock Ready-to-Drink Cocktails

Expert Hard Rock cocktails soon available nationwide in convenient cans HOLLYWOOD, Fla., March 29, 2022 /PRNewswire/ — Hard Rock International (HRI) today announces a second partnership with Stewart’s Enterprises, Inc. this one to launch Hard Rock RTDs which join their sister Hard Rock Hard Seltzers. The Hard Rock RTDs comprise Margarita, Mojito, and Moscow Mule, iconic cocktails which are inspired by those…
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Maluma Announced as Official Formula 1® Crypto.com Miami Grand Prix Kick-Off Concert at Hard Rock Live in Hollywood, Fla. Thursday, May 5 at 8 p.m.

Tickets On Sale Friday, March 18 at 10 a.m. Hollywood, Fla. (March 15, 2022) – Global superstar, artist, actor and philanthropist Maluma is kicking off Formula 1® Crypto.com Miami Grand Prix race weekend with an intimate concert at Hard Rock Live at Seminole Hard Rock Hotel & Casino in Hollywood, Fla. on Thursday, May 5…
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Hard Rock Cafe Launches Its Newest Burger Inspired by Brand Ambassador Lionel Messi

March 01, 2022
The Messi Burger is Now Available at Hard Rock Cafes Worldwide HOLLYWOOD, Fla., March 1, 2022 /PRNewswire/ — Hard Rock Cafe announces the global launch of its brand-new menu item – the Messi Burger – as the latest innovation in Hard Rock International’s “LIVE GREATNESS” campaign in partnership with global soccer legend Lionel Messi. Starting today, this culinary…
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