News & Press Releases

Stay up to date on the latest announcements, press releases, and happenings at Hard Rock.

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Hard Rock International Announces REVERB by Hard Rock® Scottsdale Development To Open in 2026

REVERB by Hard Rock signage
Hard Rock International announced development plans for REVERB by Hard Rock Scottsdale, a music-themed hospitality experience featuring entertainment and outdoor spaces, 195 hotel rooms, an outdoor pool, a rooftop bar and more.
Read More About Hard Rock International Announces REVERB by Hard Rock® Scottsdale Development To Open in 2026

Hard Rock Offers "Come Together Experience" with Lionel Messi to Celebrate Unity™ by Hard Rock Global Loyalty Program

Lionel Messi join Hard Rock for a Unity Giveaway
Unity members can enter to win a trip for four to South Florida including tickets to see Messi play for Inter Miami CF, signed jerseys and a stay at The Guitar Hotel
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Hard Rock International Reignites "LOVE OUT LOUD" Pride Month 2024 Celebration with Special Events, Hotel Suites, Music Experiences, Cocktails and Merch

2 girls float on a raft in a pool at a Hard Rock Hotel
Hard Rock hotels, casinos and cafes around the world will also be supporting local LGBTQIA+ causes in their communities
Read More About Hard Rock International Reignites "LOVE OUT LOUD" Pride Month 2024 Celebration with Special Events, Hotel Suites, Music Experiences, Cocktails and Merch

Seminole Gaming/Hard Rock International Named a 2024 US Best Managed Company

Hard Rock signage
Hard Rock International have been selected as a US Best Managed company for the fourth consecutive year.
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Hard Rock International’s Vast Offerings “Come Together” for Global Launch of Unity by Hard Rock™ Loyalty Program and New Star-Studded Campaign

Close up of couple dancing
Lionel Messi, Noah Kahan, John Legend and Shakira star in campaign that highlights Hard Rock hotels, casinos and cafes around the world that loyalty program members can explore
Read More About Hard Rock International’s Vast Offerings “Come Together” for Global Launch of Unity by Hard Rock™ Loyalty Program and New Star-Studded Campaign