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News & Press Releases

Stay up to date on the latest announcements, press releases, and happenings at Hard Rock.

Hard Rock Guitar Hotel to Dazzle Tourists and Casino Guests as Openings Near for $2.2 Billion Hard Rock Florida Projects

July 08, 2019

Iconic Guitar Hotel & Casino expansion project is set to open Oct. 24 at the Seminole Hard Rock Hotel & Casino Hollywood; Oct. 3 is the opening date for a major expansion of the Seminole Hard Rock Hotel & Casino Tampa HOLLYWOOD AND TAMPA, Fla. – June 27, 2019 – Grand opening dates have been announced for…

Hard Rock Hotel & Casino Sacramento at Fire Mountain Holds Historic Topping Off Ceremony

February 14, 2019

Commemorates partnership between The Seminole Tribe of Florida and Enterprise Rancheria Hard Rock Hotel & Casino Sacramento at Fire Mountain held a topping off ceremony on Feb. 13, 2019, to celebrate reaching this major construction milestone in the project. The highly-anticipated property is slated to be the premier entertainment destination in Northern California once it opens in fall of…

Hard Rock International Amps Up Amsterdam with Announcement of Hard Rock Hotel Amsterdam American

January 31, 2019

With a presence spanning more than 76 countries, Hard Rock International announces the continued expansion of its hotel portfolio, with the opening of Hard Rock Hotel Amsterdam American in April 2020 — bringing the signature Hard Rock vibe to this exciting cultural capital. Located on the lively Leidseplein Square, Hard Rock Hotel Amsterdam American will be brought…

Hard Rock International Unveils Full-Scale Model of its World-Class Entertainment Resort Concept to Japan

January 11, 2019

Hard Rock Japan Announces Multiple Partnerships and Exclusive Japan Distribution Rights with Nederlander Worldwide Entertainment for the Broadway Musical, King Kong Jim Allen, chairman and CEO of Hard Rock International, revealed a full-scale model of Hard Rock Japan’s World-Class Entertainment Resort concept during Hokkaido’s Integrated Resort Showcase on January 9. Key elements of the design include monorail access…