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News & Press Releases

Stay up to date on the latest announcements, press releases, and happenings at Hard Rock.

Hard Rock International Kicks Off Summer of Soccer with "All Teams. One Place." Campaign

June 09, 2026

Hard Rock International today unveiled its “All Teams. One Place.” campaign in celebration of this summer’s biggest global soccer tournament, powered by a partnership with record-breaking athlete and Hard Rock brand ambassador, Leo Messi.

Soccer Fans
Gumball 3000 Kicks Off 27th Annual Rally at Seminole Hard Rock Hotel & Casino Hollywood with a Spectacular Route from Miami to Mexico City

May 29, 2026

Fueled by its fifth-year partnership with Hard Rock International, Gumball 3000 will kick off its 27th annual rally at Seminole Hard Rock Hotel & Casino Hollywood on Friday, June 5, at 9 a.m. with a celebration that is free and open to the public.

Hard Rock Logo
Hard Rock International and Mundo Planalto Celebrate Groundbreaking of Hard Rock Hotel Gramado

May 22, 2026

New development reinforces Gramado’s position as a premium tourism destination and expands Hard Rock’s presence in Brazil.

Hard Rock International and Mundo Planalto today officially celebrated the groundbreaking of Hard Rock Hotel Gramado
Hard Rock Hotel Malta Now Accepting Bookings for Summer 2026 Debut

March 24, 2026

Hard Rock International announces reservations are now open to bookings for July 2026 and onward at the highly anticipated Hard Rock Hotel Malta.

Hard Rock Malta