Hard Rock Rewards ended on July 11th and Unity™ by Hard Rock launched on July 12th. Members, for the first time ever can earn incredible rewards while staying, dining, shopping, and doing what they love at participating locations including, Hard Rock Cafes, Hotels, Casinos and Rock Shops – anywhere in the world. Unity is now live in over 150 participating locations and more to come throughout 2022 and beyond.
Unity by Hard Rock is bigger, more flexible, and more comprehensive with everything Hard Rock has to offer. Earn Unity Points every time you purchase food at a Cafe, buy merchandise from the Rock Shop, game or stay the night at one of our Hotels or Casinos.
Hard Rock Reward Members have a new Unity account reserved just for them. In order to transfer their Hard Rock Rewards account history and activity to their new Unity account, they must first accept the new Terms and Privacy policies.
For additional information about the new Unity Loyalty Program, contact Unity Customer Care at +1 (888) 519-6683 or email us at customer_care@hardrock.com.