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News & Press Releases

Stay up to date on the latest announcements, press releases, and happenings at Hard Rock.

Hard Rock Heals Foundation Gives $255,000 in Grants to 51 Community Nonprofits Around the World

August 17, 2026

2026 Recipients Include Emergency Relief & Health, Human Trafficking Prevention, and Children's Wellness, Support & Education Organizations.

Hard Rock Heals Foundation Logo
Seminole Hard Rock Hotel & Casino Hollywood and Major Food Group to Introduce New Signature Restaurant

August 05, 2026

Seminole Hard Rock Hotel & Casino Hollywood today announced plans to introduce a new signature restaurant created by Major Food Group (MFG), the acclaimed hospitality company behind some of the world's most celebrated dining destinations.

Hard Rock Hotel Exterior Sign
Hard Rock Cafe and Coca-Cola® Launch Hard Rock Rising Global Music Competition for Emerging Artists

August 04, 2026

Hard Rock Cafe and Coca Cola today launched Hard Rock Rising. The music competition spans 34 countries and 64 Hard Rock Cafes, giving emerging artists a career launching stage.

Hard Rock Rising
Hard Rock Hotel Cancun and Hard Rock Hotel Vallarta Announce an Unprecedented Transformation and Open Reservations for Winter Debut

July 31, 2026

The two premier Mexican resorts will undergo property-wide upgrades starting this summer, significantly improving the guest experience ahead of their late December reopening.

Hard Rock Logo
2026 Impact 50 Honoree: Keith Sheldon

June 30, 2026

Hard Rock continues to diversify its entertainment offerings with new gaming properties in secondary and tertiary markets across the country while also remaining in the “big events business” with high-profile underplays and special one-offs.

KEITH SHELDON