News & Press Releases

Stay up to date on the latest announcements, press releases, and happenings at Hard Rock.

Hard Rock International Celebrates 2025 Holiday Season With ‘Hard Rock the Holidays’ Light Show at The Guitar Hotel, Exclusive Vacation Deals, Limited-Edition Bruce Springsteen Merch, and More

November 12, 2025

Events and offerings across Hard Rock Hotels, Hard Rock Lives, Rock Shops, Hard Rock Cafes, and Hard Rock Digital platforms.

Couple in hotel bedroom with man in Hard Rock T-shirt, Hard Rock Cafe food plate, and Guitar Hotel.

Seminole Hard Rock Hotel & Casino Hollywood Unveils a New Holiday Tradition: 'Hard Rock the Holidays' a Family-Friendly Light Show Spectacular at the Guitar Hotel

November 04, 2025

The Iconic Guitar Hotel to transform into a magical winter wonderland featuring more than two million lights.

Hard Rock The Holidays map at Seminole Hard Rock Hotel & Casino Hollywood